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Broker review

Fidelity review

Best for: Long-term and retirement investors who want everything in one place.

A full-service giant with $0 trades, deep research, and one of the best retirement lineups anywhere. The default recommendation for buy-and-hold investors.

How we make money (or don't): BidAsk currently has no affiliate relationships with these brokers and earns no commission if you open an account — the links below go directly to each provider's own site. See our full disclosure.
Stocks / ETFs
$0
Options / contract
$0.65/contract
Account minimum
$0
Fractional shares
Yes (from $1)
IRA / Roth
Traditional, Roth, SEP, rollover

Standout features

  • Full IRA lineup — Traditional, Roth, SEP, and rollovers — with strong retirement planning tools.
  • Fractional-share investing from $1, so small balances can still diversify.
  • Excellent research, education, and customer service; Fidelity Go managed option free under $25k.

Honest drawbacks

  • The platform's depth can feel complex to absolute beginners.
  • Limited direct cryptocurrency options.
  • Base margin rate is high (10.575%) if you borrow to trade.
Open an account at Fidelity →

Link goes directly to Fidelity's own site. Fees and features verified September 2026. Brokers change pricing without notice — confirm current terms on the provider's site before opening an account.

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